Viral Video Marketing

Viral video marketing extends the reach of your web site through the creation of a web ready video, then use of free tools that spread the word of your product or service to large audiences, encouraging others to pass your message along. And, when they do, they also provide a powerful implied endorsement.

Our video marketing team will work with you to develop a viral marketing campaign that includes your choice of a free e-book, client videos, or “pass it on tools” such as online forwarding options. Viral video and other viral marketing techniques are becoming increasingly popular because they are far cheaper than traditional advertising and usually many times more effective.

Through a viral video campaign, we’ll help you script and produce one or more videos that highlight your product or service. Once complete, those videos can be uploaded to more than 15 social networking sites (including YouTube, AOL Video, Google Video, and Metacafe). After posted on those sites, your video becomes “entertainment” available to millions of daily viewers. You reap the additional benefits of viral video marketing when site visitors recommend the video to their friends or post comments about it.

To maximize your viral video efforts, our marketing pros will work with you to create a “buzz” about your videos through the deployment of blogs or vlogs to encourage feedback and comments on the videos. Your viral video marketing then benefits from “word of mouse” as Internet users pass the word along with little or no additional effort from you.

A TRUE CASE HISTORY:  Iron Brides™, a new NH reality TV Show (www.IronBrides.com) launched their new web site on the 14th of September, 2008. We created 6 videos for them, did a press release, had three people in the organization start blogs, and did both online and video viral marketing. Fourteen (14) days later Google reported knowing of 776 pages mentioning their site, while Yahoo reported 1,060. In those same two weeks their site received 1,302 visitors, with 4,113 pages viewed, dozens of emails and numerous calls. And that was just the first two weeks!

Of course results vary but you can see the power of viral video marketing. Call us today at 603-369-1471 for more information.